I. Personal Information
Liu Zhen, Associate Professor, Master’s Supervisor,Director of the Qingdao Teaching Site for MBA Programs of Shandong University and Cultivated Scholar of the Shandong University Young Scholars Future Program.Email:nk_liuzhen@163.com
II. Taught Courses
Undergraduate: Entrepreneurial Thinking and Management, Innovation and Entrepreneurship Spirit, Introduction to Management, etc.
Postgraduate: Innovation and Entrepreneurship, Management of Innovation and Entrepreneurship, etc.
III. Research Areas
Social entrepreneurship, the growth of social enterprises in the context of the digital economy, corporate social responsibility from the perspective of stakeholders.
IV. Research Achievements
[1]Yuhuan Xia, Xiyao Liu, Xueling Wang, Hui Deng, Changlin Han, Zhen Liu*, Sang-Bing Tsai*. The Power of Role Models in a Team: The Impact of Lead Entrepreneur’s Digital Leadership on Digital Entrepreneurial Success[J]. Information Processing and Management, 2023, 60(6): 103498.
[2]Lu Niu, Zhijun Chen, Zhen Liu, Peng Xu. Breaking the Technological Blockade: Entrepreneurship of Large Enterprises under the Double Dilemma of Counter Opportunity and Resource Scarcity: Reduction Based on Resource Bricolage and Orchestration[J/OL]. Nankai Business Review, 2025, 28(02): 67-79.
[3]Lu Niu, Zhijun Chen, Zhen Liu. Research on the Digital Transformation of Small and Medium-sized Enterprises under the Matching of Resources and Capabilities[J]. Studies in Science of Science, 2024, 42(04): 766-777. DOI: https://doi.org/10.16192/j.cnki.1003-2053.20230202.003.
[4]Yingzhao Xiao, Kevin Au, Zhen Liu, Yuli Zhang & Jiansheng Tang*. Founder Commercial Imprint Interacts with Strategic Orientations in Affecting Social Enterprise Performance[J/OL]. Journal of Social Entrepreneurship, 2023, DOI: https://doi.org/10.1080/19420676.2023.2192221.
[5]Hengbin Yin, Zhuo Chen*, Yi Xiao, Muhammad Mohsin & Zhen Liu. A Study on the Assessment of Risk Management Performance in Maritime Start-Ups: Evidence from China[J]. Maritime Policy & Management, 2023, 50(6): 818-832.
[6]Zhijun Chen, Lu Niu, Zhen Liu. “Technology of Establishing Enterprises” Drives the Transformation and Upgrading of Manufacturing Enterprises——The Continuous Operation Ways of Hisense[J]. Chinese Journal of Management, 2022, 19(12): 1733-1743.
[7]Yingzhao Xiao, Zhen Liu, David Ahlstrom and Yanzhuang Bai*. Entrepreneurs’ Personality Traits and Social Enterprise: A Legitimation Perspective[J/OL]. Entrepreneurship Research Journal, 2022, DOI: https://doi.org/10.1515/erj-2022-0216.
[8]Zhen Liu, Yingzhao Xiao, Shengyun Jiang, Shuang Hu. Social Entrepreneurs’ Personal Network, Resource Bricolage and Relation Strength[J]. Management Decision, 2021, 59(11): 2774-2791.
[9]Zhen Liu, Yingzhao Xiao, Yuli Zhang. How Prosocial Motivation Affects the Dual Orientations of Social Entrepreneurship? The Moderating Roles of Marketization and Prior Working Experience[J]. Nankai Business Review, 2021, 24(2): 184-194+213.
[10]Shiyao Jiang, Zhen Liu. A Study on the Formation Mechanism of Entrepreneurial Intention from the Perspective of Regulatory Focus[J]. Chinese Journal of Management, 2021, 18(12): 1807-1813. DOI: https://doi.org/CNKI:SUN:GLXB.0.2021-12-009.
[11]Zhen Liu, Zhuo Chen. Promoting the Development of Innovation and Entrepreneurship Based on Social Entrepreneurship: Core Logic, Ecological Niche and Value Breadth[J]. East China Economic Management, 2021, 35(01): 1-7. DOI: https://doi.org/10.19629/j.cnki.34-1014/f.200413011.
[12]Zhen Liu, Shuang Hu. Breaking the Deadlock: Social Entrepreneurship as the Turning Point for “Mass Entrepreneurship and Innovation”[J]. Tsinghua Business Review, 2020, (06): 44-49. DOI: https://doi.org/CNKI:SUN:QHGP.0.2020-06-007.
[13]Zhen Liu. Research on the Growth Mechanism of Social Enterprises from the Perspective of Legalization[M]. Economy & Management Publishing House, 2020.
[14]Zhen Liu, Fei Ding, Yingzhao Xiao, Lianguang Cui. Research on the Mechanism of Opportunity Recognition and Development of Social Entrepreneurship Based on the Theory of Resource Bricolage[J]. Chinese Journal of Management, 2019, 16(07): 1006-1015. DOI: https://doi.org/CNKI:SUN:GLXB.0.2019-07-007.
[15]Zhen Liu, Zixu Guan, Zhigang Li, Jun Guan. Resource Bricolage in Social Entrepreneurship—Theory, Character and Reflection[J]. R&D Management, 2019, 31(01): 10-20. DOI: https://doi.org/10.13581/j.cnki.rdm.2019.01.003.
[16]Zhen Liu, Zhigang Li, Yan Gao. The Essence of Social Entrepreneurship: Structural Innovation Based on the Entrepreneurial Process[J]. The Journal of Shandong Social Sciences, 2017, (09): 121-125. DOI: https://doi.org/10.14112/j.cnki.37-1053/c.2017.09.015.
[17]Zhen Liu, Guolin Yue, Zhigang Li. Double Driving Factors and the Growth Performance of Social Enterprises' Performance: The Intermediary Role of Market Legalization[J]. Science of Science and Management of S.& T, 2016, 37(09): 114-128. DOI: https://doi.org/CNKI:SUN:KXXG.0.2016-09-011.
[18]Zhen Liu, Jun Yang, Yuli Zhang. Social Entrepreneurship Research - Current Situation Review and Future Trends[J]. Science of Science and Management of S.& T, 2015, 36(06): 26-35. DOI: https://doi.org/CNKI:SUN:KXXG.0.2015-06-005.
[19]Zhen Liu, Lianguang Cui, Jun Yang, Zhigang Li, Yiwei Gong. The Institutional Logics, Legitimacy Mechanisms and the Growth of Social Enterprises[J]. Chinese Journal of Management, 2015, 12(04): 565-575. DOI: https://doi.org/CNKI:SUN:GLXB.0.2015-04-015.
[20]Zhen Liu, Guangqi Zhang, Jun Yang. Research on the Growth of Social Enterprises Based on SCSR[J]. Modern Management Science, 2014, (07): 85-87+99. DOI: https://doi.org/CNKI:SUN:XDGL.0.2014-07-028.
[21]Zhen Liu, Jun Yang, Zhigang Li. A Review and Future Perspectives of Foreign Social Enterprise Growth[J]. Modern Finance and Economics-Journal of Tianjin University of Finance and Economics, 2014, 34(02): 84-93. DOI: https://doi.org/10.19559/j.cnki.12-1387.2014.02.008.
[22]Xiaohong Zhu, Zhen Liu. Research on the Generative Mechanism of Innovative Entrepreneurial Opportunity Based on the Interaction between Entrepreneurs and Stakeholders[J]. Modern Finance and Economics-Journal of Tianjin University of Finance and Economics, 2014, 34(11): 24-35+59. DOI: https://doi.org/10.19559/j.cnki.12-1387.2014.11.003.
[23]Zhigang Li, Wenlei Liu, Zhen Liu, Lianguang Cui. The Separation and Polymerization of Spin-off Entrepreneurship: A Case Study Based on Ceramics Industry[J]. Scientific Management Research, 2013, 31(06): 60-63. DOI: https://doi.org/10.19445/j.cnki.15-1103/g3.2013.06.016.
[24]Zhigang Li, Zhen Liu, Min Yu. A Review of Overseas Viral Entrepreneurship and Its Impact Effects[J]. Foreign Economics & Management, 2011, 33(07): 10-17. DOI: https://doi.org/10.16538/j.cnki.fem.2011.07.003.
[25]Zhigang Li, Chenhe Xu, Zhen Liu. A Study on the Inherent Mechanism of Business Model Inheritance of Corporate Spin-offs[J]. Nankai Business Review, 2017, 20(05): 69-80. DOI: https://doi.org/CNKI:SUN:LKGP.0.2017-05-007.
[26]Zhigang Li, Lu Niu, Zhijun Chen, Guolin Yue, Zhen Liu. A Study about Generation Mechanism of Complementary Spin-off Entrepreneurship[J]. Chinese Journal of Management, 2017, 14(01): 69-76. DOI: https://doi.org/CNKI:SUN:GLXB.0.2017-01-015.
[27]Zhigang Li, Liang Liang, Shu Zhang, Zhen Liu. Huamengtong: Building an Agricultural Product Supply Chain Platform[J]. Enterprise Management, 2017, (01): 64-66. DOI: https://doi.org/CNKI:SUN:QIGL.0.2017-01-034.
[28]Dianzhen Zhang, Zhigang Li, Zhen Liu. The Path of Business Model Innovation: The Knowledge Funnel[J]. Enterprise Management, 2016, (02): 118-120. DOI: https://doi.org/CNKI:SUN:QIGL.0.2016-02-044.
[29]Zhigang Li, Xiaobei Yu, Zhen Liu, Shouhong Zhang. A Study on Nine-element Model of Intergenerational Succession of Family Business[J]. East China Economic Management, 2014, 28(12): 95-99. DOI: https://doi.org/CNKI:SUN:HDJJ.0.2014-12-019.
[30]Zhigang Li, Zhen Liu, Yuli Zhang. A Research of Spin-off Entrepreneurship under the Background of Industrial Cluster——Based on Case Proof of Qingdao[J]. Modern Finance and Economics-Journal of Tianjin University of Finance and Economics, 2012, 32(12): 76-84. DOI: https://doi.org/10.19559/j.cnki.12-1387.2012.12.009.
[31]Zhigang Li, Ping Yin, Zhen Liu. A Review on Corporate Renewal and Its Implementation Methods[J]. East China Economic Management, 2012, 26(11): 138-142. DOI: https://doi.org/CNKI:SUN:HDJJ.0.2012-11-032.
[32]Zhigang Li, Zhen Liu, Min Yu. Analysis of Performance Characteristics and Review of Influencing Factors of Foreign Fission-Type New Startups[J]. Foreign Economics & Management, 2012, 34(09): 34-41+72. DOI: https://doi.org/10.16538/j.cnki.fem.2012.09.006.
[33]Zhigang Li, Zhen Liu, Min Yu, Xiumei Sun. A Review of the Study in Corporate Spin-off Entrepreneurship[J]. Journal of Ocean University of China (Social Sciences), 2012, (01): 66-72. DOI: https://doi.org/CNKI:SUN:ZGHZ.0.2012-01-015.
V. Undertaking Research Projects
General Project of the National Social Science Foundation of China: Research on the Mechanism and Path of Social Enterprises Empowering Common Prosperity, in Progress, Principal Investigator.
Youth Program of the National Natural Science Foundation of China: Research on the Evolution Mechanism of Social Entrepreneurs' Resource Bricolage, Completed, Principal Investigator.
Key Project of the National Social Science Foundation of China: Research on Major Issues of the Explosive Growth of Chinese Enterprises, in Progress, Participant.
General Project of the Shandong Provincial Natural Science Foundation: Research on the Value Spillover Mechanism of Social Entrepreneurship Empowering the Entrepreneurial Ecosystem, in Progress, Principal Investigator.
Doctors' Fund Program of the Shandong Provincial Natural Science Foundation: Research on the Evolution Mechanism of Entrepreneurs' Entrepreneurial Behavior Based on Resource Bricolage Theory, Completed, Principal Investigator.
Youth Project of the Shandong Provincial Social Science Planning: Research on the Mechanism of Promoting Supply-side Structural Reform in Shandong Province from the Perspective of Innovative Transformation of Social Capital Construction, Completed, Principal Investigator.
Research on the Impact Mechanism of Social Capital Construction on Supply-side Structural Reform in Shandong Province, Funded by the Special Fund for Basic Scientific Research of Shandong University, Completed, Principal Investigator.
Class A General Project of Humanities and Social Sciences in Higher Education Institutions of Shandong Province: Research on the Evolution Mechanism of Entrepreneurs' Resource Bricolage - Theory and Empirical Study Based on Social Network Environment, Completed, Principal Investigator.
Social Science Planning Project of Qingdao: "Research on Building a 'Mass Innovation Ecosystem' System in Qingdao - From the Perspective of the Entrepreneurial Ecosystem", Completed, Principal Investigator.
Internationalization Course Construction Project for Postgraduates of Shandong University (Innovation and Entrepreneurship), Completed, Principal Investigator.
Educational and Teaching Reform Research Project of Shandong University (Special Project for Course Construction of Qilu Entrepreneurship Lecture Hall) (Entrepreneurial Thinking and Entrepreneurial Management), Completed, Principal Investigator.
Key Project of Comprehensive Educational and Teaching Reform of Shandong University (Research on the Construction of an Innovative Transformation Talent Cultivation System and Operation Mechanism Based on Practice Orientation under the Background of New Liberal Arts), Completed, Major Participant.
Education and Practice Research on the Integration of Innovation and Entrepreneurship with Business Administration Majors in the Collaborative Education Project between the Higher Education Department of the Ministry of Education and Newdao Company, Completed, Principal Research Member.
Youth Program of the National Natural Science Foundation of China: Research on the Dual Strategies of Knowledge Search in International Start-up Enterprises and Their Impact Mechanism on Opportunity Identification: From the Perspective of Dual Network Embedding, Completed, Participant.
Youth Program of the National Natural Science Foundation of China: Research on Key Dimensions and Two Implementation Paths of Business Model Content Innovation for Start-up Enterprises, Completed, Participant.
General Program of the National Natural Science Foundation of China (NSFC): The Multi-dimensional Construction Logic and Mechanism of New Enterprise Organizational Boundaries: A Theoretical and Empirical Study from the Perspective of Entrepreneur Identity Recognition, Completed, Participant.
VI. Awards and Honors
Outstanding Achievements in Humanities and Social Sciences of Higher Education Institutions in Shandong Province, the Third Prize, 2017
Outstanding Social Science Achievements Award of Qingdao City, the Third Prize, 2017
Outstanding Social Science Achievements of Qingdao City, the Newcomer Award, 2016
Outstanding Social Science Achievements of Qingdao City, the Second Prize, 2013
Shandong Provincial Teaching Achievement Award, the First Prize, 2018
National College Students' E-commerce Innovation, Creativity and Entrepreneurship Challenge, the Second Prize, Instructor, 2017
National College Students' E-commerce Innovation, Creativity and Entrepreneurship Challenge Shandong Regional Finals, the Grand Prize, Instructor, 2017
National College Business Elite Challenge Innovation and Entrepreneurship Competition Shandong Provincial Finals, Outstanding Instructor, 2018
The First China Social Entrepreneurship Research Forum, the Best Paper Award, 2018
The Third China Social Entrepreneurship Youth Forum, the Best Paper Award, 2021
Instructor of the Bronze Award Project in the 7th Shandong Province "Internet Plus" College Students' Innovation and Entrepreneurship Competition, 2021
Instructor of the Third Prize Project in the 14th iCAN International Innovation and Entrepreneurship Competition Shandong Regional Selection, 2021
The 7th National Forum for Young Scholars on Network Governance, the Best Paper Award, 2022
VII. Academic Part-time Jobs
Anonymous Reviewer for Doctoral and Master’s Theses at the Degree Center of the Ministry of Education
Expert in the Review Expert Database of CNKI (China National Knowledge Infrastructure)
Director of the Shandong Management Society
Standing Director of the Social Entrepreneurship and Governance Professional Committee of the China Enterprise Management Research Association
Member of the Youth Work Committee of the Entrepreneurship and Small and Medium-sized Enterprise Management Professional Committee of the China Society for Management Modernization
Member of the Entrepreneurship Research Center of Nankai University
Member of the International Association for Chinese Management Research (IACMR)
Anonymous Reviewer for Multiple SSCI, CSSCI, International and Domestic Journals and Conference Papers
Deputy Director of the Youth Editorial Board of Science and Technology Entrepreneurship Monthly
Entrepreneurship Mentor of Qingdao Open University (Qingdao Entrepreneurship University)
